Best practices

How SUNY New Paltz transformed its alumni events

How SUNY New Paltz transformed its alumni events

By

Sushmitha

|

April 29, 2025

updated on

|

When you think of a nearly 200-year-old institution like SUNY New Paltz, you think of history and tradition — and rightly so.


But what makes them stand out today is how they are building on that foundation with fresh ideas and a modern approach to alumni engagement.


At a recent webinar, Alyson Hummer (Alumni Engagement Officer) and Angelica McIntyre (Associate Director of Operations and Research) shared how they are reimagining alumni events to create even stronger connections.


✨First, a quick look at SUNY New Paltz and its event landscape

Nestled in the scenic Hudson Valley of New York, SUNY New Paltz is home to about 74,000 alumni and 120,000 total constituents. They have a small but mighty advancement team, with just 3.5 staff members dedicated to alumni relations (one of them part-time, of course).

And yet, despite its size, New Paltz hosts an impressive 25+ events every year. Some noteworthy events include:


40 Under Forty Awards: Celebrating rising alumni stars.

Alumni Reunion: Their biggest and most complex event, drawing 380+ registrations in 2024.

Regional gatherings: Connecting alumni pockets across states like California, Georgia, Florida, Illinois, and New York.

Distinguished Speaker Series and Hudson Valley Future Summit: Big ideas and timely conversations.

Golf tournaments, development gatherings, and student-alumni events: Keeping alumni connected at every stage.

💡What are they doing differently?

Alyson and Angelica decided to rethink their approach to events altogether, and here’s what changed:

• Shift the focus from class year to career field and major: Instead of organizing reunions by graduation year, they connected alumni through shared professions and passions, leading to more meaningful interactions.

• Lean into affinity groups like Greek life: Greek organizations already had strong bonds. New Paltz tapped into that loyalty, driving greater attendance and enthusiasm.

• Invite students and faculty to alumni events: Alumni valued the chance to mentor students and reconnect with faculty, making events feel even more rewarding.

• Consistent, transparent communication: From clear email branding to setting the right expectations upfront, every event invitation helped alumni feel informed and welcomed.

A picture from their Greek Life affinity group event.

🎯What challenges did they face?

Behind the scenes, the old way of managing events was becoming unsustainable.

Event setup was slow and complicated

Registrations sometimes crashed the system, leading to frustrated alumni

Manual data entry after events led to errors and lost records

Finance reporting was inefficient

Check-ins were done manually using paper sheets


Simply put, they needed a better way to scale their impact without scaling the chaos.

🚀Moving to Almabase

Reimagining the experience was one thing. Executing it smoothly was another. That’s where Almabase came in. After switching to Almabase, SUNY New Paltz was able to:

• Streamline event setup to under 10 minutes for most events.

• Simplify registrations and payments, avoiding crashes and frustrations.

• Integrate seamlessly with Raiser’s Edge NXT, eliminating tedious manual data work.

• Enable instant check-ins, even for walk-in guests.

• Create a better experience for both their team and their alumni.

Alumni consistently rated the registration process highly, with an average score of 4.6/5.


In just 10 months, they completed 21 events through Almabase!

🎁They also added a "gift ticket" option to every event registration page and have already seen an uptick in spontaneous alumni donations.

A snap from their alumni reunion.

Success didn’t happen overnight. While Almabase made event management much simpler, Alyson and Angelica co-led the rollout, introduced staff in phases, and set up easy processes so that everyone on the team could confidently create events with minimal training.

Want to learn more? Watch our recent webinar with the team at SUNY New Paltz ⬇️

When you think of a nearly 200-year-old institution like SUNY New Paltz, you think of history and tradition — and rightly so.


But what makes them stand out today is how they are building on that foundation with fresh ideas and a modern approach to alumni engagement.


At a recent webinar, Alyson Hummer (Alumni Engagement Officer) and Angelica McIntyre (Associate Director of Operations and Research) shared how they are reimagining alumni events to create even stronger connections.


✨First, a quick look at SUNY New Paltz and its event landscape

Nestled in the scenic Hudson Valley of New York, SUNY New Paltz is home to about 74,000 alumni and 120,000 total constituents. They have a small but mighty advancement team, with just 3.5 staff members dedicated to alumni relations (one of them part-time, of course).

And yet, despite its size, New Paltz hosts an impressive 25+ events every year. Some noteworthy events include:


40 Under Forty Awards: Celebrating rising alumni stars.

Alumni Reunion: Their biggest and most complex event, drawing 380+ registrations in 2024.

Regional gatherings: Connecting alumni pockets across states like California, Georgia, Florida, Illinois, and New York.

Distinguished Speaker Series and Hudson Valley Future Summit: Big ideas and timely conversations.

Golf tournaments, development gatherings, and student-alumni events: Keeping alumni connected at every stage.

💡What are they doing differently?

Alyson and Angelica decided to rethink their approach to events altogether, and here’s what changed:

• Shift the focus from class year to career field and major: Instead of organizing reunions by graduation year, they connected alumni through shared professions and passions, leading to more meaningful interactions.

• Lean into affinity groups like Greek life: Greek organizations already had strong bonds. New Paltz tapped into that loyalty, driving greater attendance and enthusiasm.

• Invite students and faculty to alumni events: Alumni valued the chance to mentor students and reconnect with faculty, making events feel even more rewarding.

• Consistent, transparent communication: From clear email branding to setting the right expectations upfront, every event invitation helped alumni feel informed and welcomed.

A picture from their Greek Life affinity group event.

🎯What challenges did they face?

Behind the scenes, the old way of managing events was becoming unsustainable.

Event setup was slow and complicated

Registrations sometimes crashed the system, leading to frustrated alumni

Manual data entry after events led to errors and lost records

Finance reporting was inefficient

Check-ins were done manually using paper sheets


Simply put, they needed a better way to scale their impact without scaling the chaos.

🚀Moving to Almabase

Reimagining the experience was one thing. Executing it smoothly was another. That’s where Almabase came in. After switching to Almabase, SUNY New Paltz was able to:

• Streamline event setup to under 10 minutes for most events.

• Simplify registrations and payments, avoiding crashes and frustrations.

• Integrate seamlessly with Raiser’s Edge NXT, eliminating tedious manual data work.

• Enable instant check-ins, even for walk-in guests.

• Create a better experience for both their team and their alumni.

Alumni consistently rated the registration process highly, with an average score of 4.6/5.


In just 10 months, they completed 21 events through Almabase!

🎁They also added a "gift ticket" option to every event registration page and have already seen an uptick in spontaneous alumni donations.

A snap from their alumni reunion.

Success didn’t happen overnight. While Almabase made event management much simpler, Alyson and Angelica co-led the rollout, introduced staff in phases, and set up easy processes so that everyone on the team could confidently create events with minimal training.

Want to learn more? Watch our recent webinar with the team at SUNY New Paltz ⬇️

Blackbaud, the leading provider of software for powering social impact, and Almabase, the digital-first alumni engagement solution, have announced the expansion of their partnership to the education sectors of Canada and the United Kingdom. The partnership will provide institutions with a modern, digital-first solution to improve constituent data, drive self-serve engagement, and boost event participation.

A Unified Vision

The partnership aligns with Blackbaud’s commitment to customer-centric innovation across digital engagement, Advancement CRM, and financials.

“Partners bring integrated capabilities that extend capabilities and outcomes for Blackbaud customers. We are thrilled that Almabase’s offering, integrated with Blackbaud Raiser’s Edge NXT® and leveraging Blackbaud’s best-in-class payment solution, Blackbaud Merchant Services™, is now available to even more of our customers around the world.”

- Liz Price, Sr. Director of Global Partners at Blackbaud

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