alumni join the community within 3 months
higher email click rate
jobs posted by alumni within the network
Thomas Aquinas College is a small Roman Catholic liberals arts college in Santa Paula, California. With only one bachelor’s degree to offer, the college has over 3000+ alumni.
While the college has been leveraging a Facebook page to stay connected with their alumni, they could not keep up with them – be it their contact information, their interests or even engaging them in a campaign.
Data entry into Raiser’s Edge was also a manual process. With no streamlined or automatic way to keep the alumni database updated, the activity took up the majority of the team’s time.
Thomas Aquinas College used printed, hardbound directories to maintain their alumni information. But to continually change alumni data – particularly their contact details, as they change jobs and cities, in print, can be a tedious process.
With the digital interaction limited to Facebook only, the college was losing out on keeping their members engaged. Essential updates like those on events, charitable solicitation for giving day campaigns, etc., would get lost in the volume and sometimes not even reach their alumni on time.
Event planning was a time-consuming process due to various reasons. The team had to rely on the IT teams to create web pages, manage RSVPs manually and handle multiple communication channels to reach their alumni.
With Almabase, Thomas Aquinas College moved their alumni database to one digital platform. The software let the team create an exclusive online alumni community, which saw a 25% rise in the alumni sign-ups and higher participation rates in the following events.
The Thomas Aquinas College alumni community saw 25% of their alumni sign up in the first three months. With the number still increasing, the community now serves as an up-to-date directory, consisting of all the essential information related to alumni.
The seamless integration with Almabase enables the team to update their alumni database continually. The integration helps pull in data from previous alumni engagement, social media, contact details provided by them at events, and brings them together in an up-to-date directory.
The integrated communications tool gives Thomas Aquinas College the flexibility to create dynamic groups for strategic outreach. They can then capture the engagement across different profile segments of their alumni, and personalize their messages further.
The platform enables Thomas Aquinas College to plan their alumni events effectively. Right from managing the RSVPs to integrating payment gateways for ticket collection, the event planning module takes care of it all.
In fact, the institute also found it easy to manage event check-ins. They used the Almabase web app to identify no-shows and on-spot registrations. (Read more)
Thomas Aquinas College prayer requests are an essential part of their alumni engagement. The content management system enables them to quickly set up these requests, without the help of developers.
Thomas Aquinas College witnessed great success through their Alumni Giving Weekend 2021. They were aided by the support of more than 600 alumni donors to smash their fundraising goal by 142%. By leveraging modern gamification elements on their fundraising page and an alumni-centric engagement strategy they drove success to their Alumni Giving Weekend 2021, which helped solidify their position among the top institutions in the country with the highest alumni donor participation rates.Read more...
During a year when universities could no longer rely on traditional in-person alumni engagement initiatives, The University of Texas at El Paso successfully brought its alumni community together digitally via its alumni-centric approach. By automating its database update process facilitated by Raiser’s Edge NXT and social sync, the university was able to capture updated alumni information. The University successfully drove 3X alumni membership amidst the pandemic by implementing a robust alumni-centric engagement strategy.Read more...
With a small team overlooking alumni functions for over 9000 alumni, Northwestern Health Sciences University found it challenging to keep its alumni database updated and drive consistent engagement. Additionally, the pandemic prompted the university to rethink its alumni programming with alumni at the center. The University leveraged the Almabase & Blackbaud Raiser’s Edge NXT integration to update its alumni database while successfully engaging alumni digitally.Read more...