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The State of Year-Round Alumni Engagement
What 100+ advancement professionals told us about building sustainable year-round engagement.
Alumni engagement is moving beyond the big signature events. Institutions are building more ways for alumni to connect throughout the year, but keeping those programs meaningful and sustainable comes with its own set of challenges.
So what does year-round engagement actually look like in practice?
We asked 103 advancement professionals across 90 institutions about the programs they run, what’s working, what’s difficult to sustain, and how technology and AI are changing the way they engage alumni.
The result is our first in-house research report on the state of year-round alumni engagement.
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What's inside?
- The most popular programs, what’s working, and what’s hardest to sustain.
- The biggest bottlenecks holding year-round engagement back.
- How personalization is evolving and how institutions are using alumni data.
- Real examples from your peers, including what they changed and what worked.
- How advancement teams are using AI and how expectations around it are evolving,
