Explore what the 8 leading alumni community platforms have to offer, compare their features, pros and cons, and find the best fit for your institution and alumni engagement strategy.
Almabase
Published:
March 18, 2026
Updated:
October 19, 2026
Summary
An alumni community is shaped by the relationships people build within it and the reasons they keep coming back. When choosing an alumni community platform, think of what your ideal version of engagement looks like. Can alumni find classmates, connect with people in their field, join local chapters, or find a mentor? And how much work does it take for your team to keep these connections active and thriving? The right alumni community platform should bring this vision to life and also scale alongside your alumni community.
This article compares eight alumni community platforms, looking at their networking features, the institutions they suit, and the limitations that users have pointed out. You'll also find key features to evaluate, common issues to watch for, and questions to help you choose the right platform for your institution.
An alumni community platform gives graduates a place to find former classmates, build professional connections, look for mentors, and share opportunities. Depending on the platform, it might include an alumni directory, chapter groups, discussion forums, job boards, and mentoring programs.
Different platforms approach these tools in different ways. Almabase, for example, offers directories, job boards, and mentorship programs that help alumni network and support each other. Some platforms also combine community features with an alumni database, which stores and organizes information about graduates.
Why build a branded alumni community?
A branded alumni community carries the institution's identity, including its name, logo, and visual style. Alumni can use it to connect with one another in a space built around their shared affiliation with the institution.
For advancement teams, branding is one part of the picture. It's also worth looking at how the platform manages alumni records, who can access member information, how the community connects with the institution's existing database, and how much control the team has over the member experience. These details vary across platforms, so it's worth checking them before making a decision.
Almabase is an alumni engagement platform for higher education and K-12 institutions that brings alumni networking, events, fundraising and data together. It gives alumni ways to find each other and build professional connections, while helping advancement teams manage the wider relationship with their alumni community.
Alumni can use the searchable directory to find former classmates and professional contacts, join affinity groups around shared interests, and connect through mentorship programs, job boards, and business directories. These tools help graduates find people with relevant experience, exchange career opportunities, and stay connected with others who share their interests or institutional ties.
Those connections also create opportunities for alumni to take part in the institution's wider community. Almabase includes event management and fundraising tools, so teams can organize reunions and other alumni events, run giving campaigns, and manage these activities alongside their networking programs.
Its TrueSync integration connects Almabase with supported CRMs, including Blackbaud Raiser's Edge NXT. Synced contact and engagement data can support workflows such as event planning and attendee management, including for institutions that use another tool to run their events.
Best for: Advancement and alumni relations teams looking to help alumni discover peers, connect through shared interests, find mentors, and explore professional opportunities, all in one platform.
Pros
Cons
Users on Capterra rate Almabase 4.7 out of 5.
Hivebrite is a community platform for alumni networks, professional communities, and member-based organizations. It gives alumni a dedicated space to discover people, connect around shared interests, and build professional relationships across a wider network.
The platform’s searchable directory lets alumni find members by location, industry, role, or expertise, with a map view that helps them discover connections in different regions. Groups and subcommunities give members space to connect around professional fields, graduating cohorts, local chapters, and shared interests. Hivebrite also offers direct messaging and mentoring tools that help alumni start conversations and build more structured mentoring relationships.
Best for: Institutions with large or geographically dispersed alumni networks that want to organize connections through searchable directories, specialized groups, and mentoring programs.
Pros
Cons
Hivebrite is rated 4.5/5 by users on Capterra.
Gravyty offers an alumni community platform for higher education institutions, K-12 schools, and nonprofits. Its tools help alumni find people with shared interests, build career connections, and take part in mentoring programs.
Mentoring is a key part of the platform. Through structured and flash mentoring, institutions can match mentors and mentees, set milestones, and support conversations between alumni and students. Alumni can also use affinity groups to connect around professional fields, campus clubs, athletics, and other shared interests.
A branded online community gives members a place to share updates, exchange knowledge, and develop relationships within their alumni network. The alumni directory and job and internship board add further ways for members to find contacts and share career opportunities.
Best for: Institutions that want mentoring, career development, and alumni communities to play a central role in their networking programs.
Pros
Cons
Users rate Gravyty 4.4 /5 on Capterra.
PeopleGrove helps higher education institutions connect students and alumni through career mentoring and professional networking. Its platform is built around helping students find alumni whose experience and career paths align with their goals, and giving both sides a way to develop those connections.
Its mentorship platform uses matching technology to recommend mentors based on shared experiences, interests, and career paths. Participants can communicate, track goals, and build relationships through structured mentoring programs.
Students can also explore potential mentors by factors such as industry, location, and academic background. Features such as group mentoring and cohort programs give institutions additional ways to help alumni and students connect.
Best for: Institutions that want to build career-focused connections between students and alumni, with mentoring at the center of their networking program.
Pros
Cons
Users rate PeopleGrove 4.7/5 on Capterra.
ToucanTech combines an alumni database with a private, branded community portal and communication tools. Its alumni management platform includes directories, clubs, online groups, mentoring programs, job boards, and business directories, giving graduates several ways to find one another and build connections.
Alumni can join groups based on shared interests, professional fields, graduating years, or geographic locations. Those communities give members a place to exchange knowledge and connect with people who share their backgrounds or career interests. Job boards and business directories help alumni share opportunities and discover potential collaborators, while mentoring programs support more focused professional relationships.
Best for: Schools and universities that want alumni networking, mentoring, and career resources within a private, branded community connected to their alumni database.
Pros
Cons
ToucanTech is rated 4.9/5 by users on Capterra.
360Alumni brings alumni networking tools together in a branded community portal, with a focus on helping members find people and build connections. Its Map & Directory lets alumni search profiles using custom filters, browse results on a map or in a list, and save searches for future use. Alumni teams can use these saved lists to identify people with shared interests or backgrounds and organize targeted outreach.
The platform also offers groups, mentoring, and career resources, including a job board and tools that help mentors and mentees find each other. Members can use these features to discover people in their network, connect around shared interests, and explore professional opportunities.
Best for: Alumni offices that want map-based people discovery, customizable directory searches, and professional networking tools rolled into one community.
Pros
Cons
360Alumni is rated 4.6/5 by users on Capterra.
Disco combines alumni networking with online learning and community building. Its alumni community platform includes member profiles, private groups, discussion forums, peer networking, and direct messaging, giving alumni ways to find people with shared interests, exchange knowledge, and build relationships within a dedicated community.
Disco also supports courses, workshops, mentoring, and live events. Institutions can combine these activities with networking opportunities, helping alumni connect around professional interests and continue learning together. Its mobile messaging tools let members start private conversations with individuals or small groups.
Best for: Institutions that want to combine alumni networking with ongoing learning, mentoring, and professional development.
Pros
Cons
Wild Apricot is membership management software with built-in tools for helping members find and connect with one another. Its searchable member directories let organizations create public or members-only listings and control which profile details appear. Members can update their own profiles, making it easier to keep contact information current.
The platform also supports members-only pages, discussion forums, and groups, giving alumni exclusive spaces to connect around shared interests or committee affiliations. These features cover the basics of member discovery and community interaction, though institutions looking for specialized alumni mentoring or career networking tools should check whether Wild Apricot meets those needs.
Best for: Smaller alumni associations that want searchable directories, member groups, and discussion forums alongside membership management.
Pros
Cons
Users rate WildApricot 4.4/5 on Capterra.
When comparing alumni community platforms, focus on how easily alumni can find people, build professional relationships, and stay connected. These five areas can help you evaluate the key features.
A searchable directory helps alumni find former classmates, people in their industry, and potential mentors.
Compare search options, profile fields, data updates, and privacy controls before choosing a platform.
Directories help alumni find each other, while groups and mentoring give them reasons to connect.
CRM integration helps advancement teams keep alumni records current and connect networking activity with the wider relationship history. Check which profile fields and activities sync, how frequently updates happen, and how the platform handles duplicate or conflicting records.
Events and regular updates can bring alumni back to the community and help them discover new connections.
Look at how easily your team can promote relevant activities, reach specific alumni groups, and encourage members to continue conversations after an event.
Check whether the platform helps your team track directory use, group participation, and mentoring activity. Also test the everyday experience:
Test these workflows during a demo to see how well the platform fits your alumni and your team.
Here are a few common pitfalls to watch out for:
The right alumni community platform for your institution depends on the connections you want to encourage and the resources your team has to support them. As you narrow the options, consider how well each platform connects with your existing CRM, how much time your team can dedicate to moderating groups and running programs, and whether the pricing and administrative workload make sense for your institution.
A feature may look useful on paper, but its value depends on whether your team can put it to work and give alumni a reason to participate. This will hold true across platforms, no matter which one you go for.
Request demos from two or three shortlisted platforms and ask peer institutions about their experiences. You could even use these demos to test the workflows your alumni will rely on.
If Almabase is on your shortlist, request a demo to see how its alumni directory, affinity groups, and CRM sync work together.
An alumni community platform is an online space where graduates can find former classmates, connect with peers, join groups, seek mentors, and share professional opportunities. It also gives institutions a way to keep alumni connected with each other and their alma mater.
An alumni community platform makes it easier for graduates to maintain relationships and build new ones. It helps alumni teams organize communities, share relevant opportunities, encourage participation, and keep member information up to date.
Over time, these connections can support mentoring, career development, and stronger alumni relationships.
Start by defining who the community serves and what you want members to gain from it. Create opportunities for alumni to connect through shared interests, regional groups, mentoring, and career resources.
Reach out through channels alumni already use, involve volunteers in running groups, and make it easy for members to join and complete their profiles. Keep the community active with relevant content and regular opportunities to participate.
The best platform depends on your institution's goals, alumni network, and available resources. Some platforms focus on mentoring and career development, while others offer stronger tools for managing chapters, searching alumni directories, or building learning communities.
Compare the features you need, CRM compatibility, customization options, ease of use, and overall cost before making a decision.
Alumni communities help institutions maintain relationships that can support long-term fundraising. Features such as giving campaigns, event participation, and interest-based groups can create opportunities to share fundraising initiatives with relevant audiences.
Strong communities also give advancement teams more ways to understand alumni interests and encourage participation in the institution's work.
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Almabase
Every thriving community begins with participation. For schools, higher ed institutions, and nonprofits, that might look like an alum mentoring a student, a parent joining a virtual town hall, or donors rallying behind a cause. Small contributions like these build on each other, shaping the volunteerism, advocacy, and momentum that sustain your mission.
When you have a community that spans multiple time zones and busy schedules, the real challenge is to design experiences that truly feel inclusive. Getting people involved can feel like an uphill battle, but it doesn’t have to. A few thoughtful adjustments to your approach can unlock more consistent and meaningful engagement.
With that in mind, we’ve compiled over 20+ ideas to simplify and enhance engagement in 2026. These are practical ways to boost participation, turn involvement into long-term support, and keep the energy in your community moving.
Looking for a roadmap tailored to your needs? Discover how Almabase helps communities run events, engagement, and giving on one platform.
An online community that has consistent and meaningful interaction can unlock advantages that traditional channels often can’t for advancement teams. These interactions leave behind clear signals of interest, making it easier to understand alumni priorities and build stronger connections. They also remove barriers of distance and time, creating opportunities to involve graduates who might otherwise remain out of reach.
Here are 25 ideas, each to transform your online community into an essential resource for your alumni-
Your alumni community becomes stronger when it helps members grow in their careers. By positioning your network as a space for guidance, connections, and learning, you create lasting value.
Offer flexible formats that connect alumni at different stages of their careers. Structured programs can match mentors and mentees through data-driven pairings, while flash mentoring events provide quick, focused conversations without long-term commitment. Together, they make it easy for alumni to give and receive guidance in ways that fit their schedules.
Create spaces where alumni learn directly from one another. Small roundtables can dive into industry trends, while themed panels highlight career pivots and personal journeys. Both formats give members access to insider knowledge and relatable stories, making the community a go-to place for real-world insights.
Build a digital library that alumni can access anytime. This could include resume guides, salary negotiation tips, or recorded lectures from faculty and industry experts. Keeping this content exclusive adds clear, practical value to being part of your network.
Host short, focused workshops led by alumni or faculty on topics like leadership, data storytelling, or personal branding. These sessions offer hands-on learning and help members pick up new tools they can apply right away.
Centralize job and internship postings within your platform. Alumni can share openings from their organizations, giving others a direct path to opportunities while reinforcing the idea that the network actively supports their professional growth.
Some of the strongest connections happen when alumni drive momentum themselves. Your role is to create the space and tools for those peer-to-peer bonds to thrive.
Create a searchable hub where alumni can list and discover businesses owned by fellow graduates. Beyond visibility, it encourages alumni to support each other’s ventures, fostering a “buy alumni” culture. Featuring rotating spotlights like a “Business of the Month” which adds recognition and keeps the directory lively.
Empower passionate alumni to take on leadership roles. Ambassadors can organize meetups in their city, welcome new graduates, or rally volunteers for campaigns. Equip them with a toolkit of templates, brand resources, and event ideas so they feel supported while extending your reach.
Instead of every appeal coming from the institution, let alumni take the lead. With personal fundraising pages, they can champion causes that matter to them. Whether that’s a scholarship fund or a student club initiative. This grassroots approach creates deeper ownership and often draws in gifts from networks you might never reach directly.
Offer short-term opportunities for alumni to collaborate. For example, a three-month committee to plan a cultural showcase, designing a mentorship toolkit, curating alumni stories, mentoring a student for an hour, reviewing portfolios, or providing professional feedback. These projects appeal to busy professionals who can’t commit year-round but are eager to contribute in bursts of time and expertise.
Invite alumni to host informal webinars or live Q&As on topics they’re passionate about, from launching a startup to balancing career and family. These sessions position alumni as thought leaders, while providing practical, real-world learning for the community.
Stories are at the heart of engagement. Sharing authentic experiences and milestones reminds alumni of their shared identity and the impact they continue to make.
Celebrate alumni achievements while highlighting their long-term paths. This could feature recent success stories, career transitions, or reflections from former student leaders and creatives. Combining recognition with narrative, these stories inspire peers, show the value of an education from your institution, and reinforce community pride.
Reconnect alumni with professors through live "Ask Me Anything" events. These sessions provide a casual, engaging way for graduates to ask questions, hear about current research from their favourite faculty and feel connected to the evolving campus life.
Showcase the accomplishments of current students to bridge generations. Highlight scholarship recipients, award-winning teams, or innovative projects. Seeing the tangible results of their support strengthens alumni pride and encourages ongoing involvement.
Offer alumni the chance to run your social media channels for a day. They can share personal stories, career experiences, or campus memories, giving peers an authentic look into their lives and perspectives. This fresh, unfiltered content keeps engagement lively and relatable.
Launch campaigns around themes like “Alumni Making a Difference” or “Campus Then & Now.” Curate photos, videos, and short written reflections to weave a narrative across channels. Themed campaigns provide structure while still allowing many alumni to participate and share their stories.
Creating memorable, accessible experiences keeps alumni connected to each other and the institution. The right events spark engagement, foster nostalgia, and make participation easy across geographies.
Broadcast homecoming, lectures, or student showcases so alumni can join from anywhere. Interactive features like live chat, polls, or Q&A sessions make virtual attendees feel part of the action, not just observers. These events give alumni who can’t travel a chance to celebrate milestones and stay connected to campus life.
Engage alumni through curated groups that meet online regularly around shared hobbies or interests like hiking, photography, cooking, or book discussions. Inviting a graduate to lead sessions or spotlighting alumni contributions adds a personal touch. Over time, these groups create smaller, dedicated communities within your network, encouraging repeat engagement and fostering meaningful conversations around shared passions.
Host friendly, competitive events focused on university history, campus traditions, or milestone decades. Trivia nights encourage alumni to reminisce, spark laughter, and connect across generations. They’re low-pressure, fun events that make it easy for alumni from anywhere in the world to join and interact, often sparking follow-up conversations long after the event ends.
Organize short, informal meetups with specific themes or for select groups (e.g., young alumni in tech, regional chapters, or parents of current students). These casual settings encourage alumni to talk, exchange ideas, and meet new people without committing to a full-scale event. They’re perfect for building local or niche communities while keeping energy high and logistics simple.
Bring together alumni from different decades to share personal stories and lessons learned. These small-group conversations help newer alumni see the long-term impact of their education, while older graduates reconnect with the evolving culture of the institution. Cross-generational exchanges build a sense of legacy and continuity, strengthening bonds across the entire alumni network.
This section focuses on innovative ways to involve alumni that go beyond traditional events or giving, making participation fun, purposeful, and mutually beneficial.
Pair younger alumni with seasoned professionals to share insights on emerging technologies, industry trends, or modern work practices. This two-way exchange benefits both groups: younger alumni gain guidance, while senior alumni stay updated and connected to the latest developments.
Use interactive social media features to spark participation with fun, university-related questions. Polls or quizzes about campus history, student life, or alumni trivia keep the community active and encourage sharing, creating low-effort but high-value engagement.
Make it easy for recent graduates to join the alumni community with a simple, compelling online form. Feature it on your website and in welcome emails, giving newcomers a clear first step to participate in programs, discussions, and events tailored to their interests.
Turn updating alumni contact information into a friendly competition. Offer a prize for the class or affinity group that verifies the most profiles. This gamified approach keeps data accurate while making the process engaging and rewarding.
Organize short, themed challenges that alumni can participate in over a day or week like submitting a campus memory, sharing a professional tip, or posting a photo from their graduation year. These bite-sized activities drive engagement, create shareable content, and make alumni feel involved.
Creating lasting connections goes beyond hosting events or sending newsletters. Here’s what to keep in mind to make every initiative count:
A comprehensive and customizable alumni and donor engagement platform like Almabase makes it simple to put these strategies into motion. From branded directories and seamless onboarding to virtual events and mentoring programs, everything lives in one place. Built-in analytics show in real time which initiatives are driving participation, connections, and impact, so you know where to double down.
For community managers and advancement teams, the day-to-day tasks like messaging members, segmenting groups, or surfacing the right opportunities take just a few clicks. With our Re: NXT integration, all engagement data flows directly into your advancement CRM, so nothing gets lost between platforms. Features like Next-Gen Directories, Event Management, and Affinity Groups go beyond the basics, making it effortless for alumni to connect, RSVP, and engage on their own terms. With an all-in-one platform powering your strategy, advancement teams can focus less on logistics and more on creating meaningful engagement.
Hopefully, this blog gave you a chance to step back and appreciate one of the cornerstones of advancement and alumni relations. Even the most experienced teams benefit from revisiting why these events exist in the first place; it’s a chance to approach your next one with fresh ideas and renewed perspective. Because when done well, they remind graduates why they belong, spark pride in your institution, and create new ways for alumni to support one another.
If you’re looking for a partner to help plan your next alumni event and make it a success, we’d love to chat. Whether it’s brainstorming, planning, or running the event, you can start a conversation or request a personalized demo, and we’ll help you bring your vision to life.
20+ Online Community Engagement Ideas for 2026
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Sharada Koti
September 30, 2025
12 minutes
Almost every advancement team has probably tried to build some kind of alumni community by now. The idea of having a well-connected alumni community with thriving conversations sounds great, right? But in reality, it's quite different.
Starting an online community is the easy part. Everything that comes after? Not so much. The initial buzz, most of the time, fizzles out.
Initially, the community members participate actively, engage in events, share content with each other, and some relationships form. Engagement is high, and there’s good energy.
Some members even take charge, helping to organize events and engage others in the community.
Then, over time, the decay sets in. Some people stop talking as much as they used to. Fewer people post. People stop checking the feed, forum, or board.
Eventually, the community dies, an empty shell of a once-bustling virtual town
Think about it—how many communities have you joined and eventually forgotten? How many WhatsApp or Facebook groups are buried somewhere in your archives?
Keeping an alumni community active isn’t just about setting it up; it’s about maintaining consistent and meaningful engagement. Over time, people get busy and lose interest, and the community becomes just another forgotten group.
The key question is: Is there value being added regularly? Are you sharing content and initiating programs that genuinely benefit your alumni? Without consistent, relevant communication, your community risks fading into the background.
Equally important is providing self-serve engagement options. Whether it's accessing job boards, updating class notes, or participating in networking and mentorship opportunities, giving alumni the ability to engage at their own pace ensures they feel more connected and empowered within the community.
In today's world of hyper-personalization, a one-size-fits-all approach rarely works. Think about why you started your community. What was the goal? Who exactly are you trying to reach? Are you offering value that resonates with your audience? And most importantly, what’s in it for them to stay engaged?
Content plays a central role in keeping your alumni community active. Alumni need to see relevant, engaging content consistently—otherwise, they quickly lose interest. Sporadic updates or generic posts won’t cut it. Tailored communication and programs that align with the diverse needs and interests of your members are key. If your community doesn’t offer consistent value through personalized content, it risks becoming irrelevant.
Imagine sending the same newsletter to all alumni, regardless of their class year, profession, or interests. One month, the newsletter highlights a reunion for the Class of 1995, the next, it promotes a networking event for tech professionals. While the intention is good, the content might not resonate with everyone. A recent graduate in tech might not be interested in a reunion event for a class they weren't part of, just as much as a mid-career professional might not find a networking event for young alumni relevant.
A common reason alumni communities falter is the lack of a solid infrastructure. Deciding where to host the community—be it a dedicated platform, email, or social media—can be tricky. As the community scales, tracking all the data and interactions in one place becomes challenging, making it hard to deliver tailored content.
To make matters worse, a short-staffed team can struggle to manage the growing demands, leading to a loss of momentum and declining engagement.
No one wants to deal with yet another app or website where they constantly need to sign up to access any information. Sure, having a sign-up wall creates exclusivity and keeps things secure when needed, but it’s crucial to strike a balance.
The key is to ensure alumni don’t feel like they’re jumping through hoops to participate. Tailor the content and provide self-serve engagement options, like job boards or class notes, so they can access valuable resources easily. More importantly, alumni need to feel motivated to contribute their own content. Whether it’s sharing job openings, posting updates, or joining conversations, they should be encouraged and nudged to engage regularly.
Equally important is how this content is shared. A well-designed distribution system ensures the right content gets to the right people in relevant formats, keeping the community active without feeling like a chore.
Managing multiple communities is a daunting task for a small team. That's where a modern tool comes in. Consistent communication and engagement are crucial, but doing this manually is time-consuming and prone to human error. This is where automation becomes a game-changer.
Here’s how Almabase helps you keep your community actively engaged through automatic event notifications, auto-digests, program alerts and more!
To create granular segments and personalize engagement, you need the ability to filter your alumni community data into various categories, such as interests, affinities, demographics, location, engagement levels, class years, and more.
For example, if a significant number of alumni are clustered in the Santa Monica area, you could host a regional chapter event. Or, you might create a special athletics newsletter for those who were part of sports teams in college. The key is to categorize your alumni into smaller, more focused groups to enhance your engagement efforts.
Leverage analytics to identify trends and pinpoint areas needing attention. Use these insights to guide content creation and community initiatives. With the right tools, you can create custom dashboards and reports to see what's working and where improvements are needed. In addition to these metrics, conducting surveys or polls is helpful to understand the community’s preferences and needs.
With real-time data providing a bird’s eye view of your constituents' engagement journey, you can swiftly identify potential donors, those most likely to engage or become mentors, and those highly active on your alumni site or in emails. This immediate insight into their intentions empowers you to act strategically and enhance their involvement.
Keeping an alumni community active isn’t just about getting people to join—it’s about making sure they stay engaged. With the right mix of personalized content and smart tech, you can build a community that keeps alumni coming back for more.
How to keep your alumni community continuously engaged
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Estimated Reading time: 5 minutes
When you dig down to the fundamentals - the most significant challenge with alumni relations is the same for most of us.
“How do I continuously engage all my alumni, yet remain personal, at scale, with a small team and limited resources?”
Not easy. Certainly.
Over the last five years, we’ve been doing much research to try and address this.
What we’ve come to believe is that there isn’t a silver bullet that will solve this problem. What we’ve also come to realize is that alumni will not regularly engage amongst themselves without something external that drives them to do so.
This is precisely why social network groups (Facebook/LinkedIn) fall flat. Over time, the group and the content within it become stale. The content that does get added becomes irrelevant and fails to provide enough value to its members. Since there isn’t anything of value to bring people back to the group, the group eventually dies out.
This is an age of specialized solutions for specific problems. It’s no different with alumni. They are most likely to listen when they’re receiving communication relevant to and targeted at them. If not, they tune it out.
So, what is the solution?
Like I’d said - there is no silver bullet to this problem. However, we are attempting to solve it - step by step.
Our first step to address this was taken last year -- with v1.0 of the Groups module on Almabase. With this, we wanted to understand how effectively a group would engage when someone drove the engagement.
Of course, we understand how stretched alumni offices are. We needed to do this without adding additional load to you and your team.
So, we built groups 1.0 focused around ‘Group Admins’.This would help you break down your alumni into smaller chunks, and help you delegate this responsibility of engaging smaller communities to those who are possibly more attached to the community.
Like a class leader for a class, a football coach to former football players, or a chapter president for a regional group.
1. For the most part, Group admins, on their own are not always incentivized to drive engagement
2. Fresh, valuable content drives engagement - and the group admin(s) alone cannot generate enough content to keep a group from going stale.
3. Unlike social networks - the purpose of an alumni network is more specific. Members arrive with particular objectives in mind (attend an event, reconnect with classmates, career networking, seek advice, find a job, etc.) The frequency of interaction is much lesser - so it’s all the more critical that the content they interact with be very relevant to them.
4. Different kinds of groups have different requirements from their administrators - some might want to be deeply involved, and some just superficially.
5. The frequency of engagement is vital - too frequent, and your community tunes out. Too infrequent, and your loses relevance and becomes stale.
We summarized this into three key challenges that we need to address, to be able to engage alumni:
Creation: Creating valuable content, frequently, without the burden for this falling on one or a few people.
Curation: Collating content such that each member of the community receives relevant content that is of value to them
Distribution: Distributing this curated content to appropriate people at a frequency with which they are comfortable.
Earlier, each of these three challenges fell on the shoulders of you and your office.
We want to build a solution that shifts most of this responsibility to the technology that powers almabase. It will automatically take care of Curation and Distribution while driving people to Create more content.
We are building a ‘Feed.’ All users can now post, like, comment and react. Content creation is no longer a job for just admins. Everyone can contribute to communities that they care.
The system will look across the groups that are relevant to each alum, and curate content that they are most likely to find value. For instance, if someone is part of the groups for ‘Class of 86’, ‘Law Alumni,’ ‘Alumni in San Francisco’ and ‘Baseball,’ the system will take care of curating the most relevant content from those groups and then send it to this person.
The feedback loop. We’ll be building an automated digest that is curated and personalized for each member based on what they choose to stay connected with. It will then be delivered at a frequency of their choice. All without you having to get involved. This will drive alumni back to the platform and hopefully urge them to create more content and close the loop.
1. Groups are going to become very central to all engagement on your alumni platform.
2. As it ties together all these different components for engagement, the product going forward would focus a lot on ‘groups.’
3. Increased peer to peer alumni engagement
4. A ‘feed’ within each group or module will allow users to post, like, comment, and interact with others in the community.
5. Distributed Fine grain control for group administrators
6. You’ll have much more control over the permissions of each group administrator. You can set different levels/combinations of permissions for each. E.g., if you want a group admin to be able to approve users, or update profile data of members - but just within that group.
7. Personalization gets more powerful
8. Customized email digests, notifications, segmentation based on engagement on the ‘Feed.’
9. ‘Chapters,’‘MyClass,’’ Sub-Colleges’ will get deprecated by November 2019
10. These discrete modules all going to be absorbed into groups. For those of you that use it, we’ll help you migrate to Groups.
We wanted to be upfront about this.
All of these are hard problems to solve and will take time to get them right?
However, we’ll get there.
Such an integrated system is something that has not been attempted before in the industry, but we’re finally at a time where we have the technology to pull it off.
We’re going to build this step by step, and we’d love to hear feedback along the way. Bear with us till we reach the final state, and I’m sure you’ll come to love the product. :)
1. The first noticeable change on the product is going to be with events
2. You’ll now see a Feed within each of your events where alumni can post, like, comment, and interact with each other.
3. Events are always a gathering point for people to interact with. It’s currently the single most significant driver for online alumni engagement across our partners. Adding a feed within events first will give us a lot of great insights that we can take back to the drawing board before rolling it out to groups.
4. Within the next one-two months, you’ll see Feeds within Groups as well, as well as the first version of the notification system!
Big changes ahead!
We’re excited. Hope you are too :)
Building the Next Generation of Online Communities
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