Best practices adopted by alumni relations professionals from around the world

Explore the most popular year-round alumni engagement initiatives and learn how higher education institutions can build sustainable alumni engagement strategies that foster lasting connections beyond major events.

Explore 5 key findings from our 2026 survey of 103 advancement professionals on year-round alumni engagement, including challenges, personalization, measurement, and AI.

Our article takes you through LinkedIn alumni outreach and how your team or institution can ensure that your alumni don't ignore your messages.

What makes alumni want to give? Explore five proven strategies, backed by insights from 82,000+ alumni, to strengthen engagement, build trust, and increase donor participation.

Use these alumni engagement best practices to improve events, giving, volunteerism, mentorship, and scalable alumni relationship management.

Whether it is to attract admissions, donations, or simply to raise your institution's brand, university marketing plays a big role in your institution's engagement strategy.

The way alumni give is changing across generations. This blog explores what motivates today’s donors from cause-driven giving to long-term institutional loyalty and what advancement teams need to adapt.

Explore 9 key trends from the 2026 National Alumni Survey shaping alumni engagement, donor participation, and advancement strategy today.

Why Millennials and Gen Z aren’t giving to their alma mater and what actually works. Insights from the 2026 National Alumni Survey on how younger alumni give differently.

Audit your higher ed website with this self-assessment. Get tips for digital fundraising, mobile UX, and AI discoverability to engage Gen Z students and alumni.